Brooklyn Brewery – Milton Glaser

Christian 12.20.09

Screen shot 2009-12-20 at 1.57.30 PM

The East Coast got hit pretty hard with snow the last couple of days so I went out and picked up some Brooklyn Pre-Prohibition Lager and “The Hangover” to watch with my wife while my son went to bed.  After a while I started staring at the Brooklyn Lager Packaging design for the 6pix travel carton and labels.  I was appreciating the good design when I remembered it was designed by Milton Glaser!  Thus the inspiration for this post.  If you don’t know who Milton Glaser is then just check out this trailer for Milton Glaser: To Inform and Delight.  He is also the designer who created the iconic I LOVE NY ® identity.  This film was produced by Arthouse Films which also has a great collection of documentaries such as the “Beautiful Losers”, REM Koolhas “A Kind of Architect” (all time favorite), photographer Peter Beard, as well as many others.  http://arthousefilmsonline.com/

Milton Glaser Poster FINAL lo



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1 Comment

  1. Lawrence on 12.23.09

    Looks like Brooklyn Brewery picked up on this post. Somebody’s been peeping their Google Analytics. So have we. That’s how we know about it: http://www.brooklynbrewery.com/blog/2009/12/22/telling-the-story-of-brooklyns-branding/

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